Teen Sisters Establish Anytime Fitness Franchise to Enhance Health in Morocco

Moroccan-Dutch sisters Asmae and Kenza Ploeger, at ages 17 and 18, are launching the first Anytime Fitness franchise in Morocco. They aim to enhance local community health through accessible fitness options while developing essential business skills. Their venture reflects a commitment to promoting wellness in their homeland, drawing on their entrepreneurial upbringing to navigate this exciting journey.

Asmae and Kenza Ploeger, two Moroccan-Dutch sisters aged 17 and 18, have become the youngest franchisees of Anytime Fitness in Morocco. They are set to open a gym in Green Town, Bouskoura, focusing on health and community well-being. The sisters relocated to Morocco in 2018 and were motivated by their strong connection to their heritage and the country’s emerging economy. They expressed their pride in enhancing Morocco’s health sector through their entrepreneurial venture.

Facing the challenges of establishing a gym at such a young age, the Ploeger sisters embraced the learning experience. They have engaged in extensive study about business management, clientele relationships, and health practices. Their entrepreneurial background, stemming from their parents, has provided them with resilience and problem-solving skills essential for their success. They credited their mother for instilling curiosity and decision-making confidence in them.

Their involvement with Anytime Fitness coincides with Morocco’s evolving fitness industry, where they aim to introduce innovative approaches. The sisters emphasized the unique aspects of Anytime Fitness, such as fostering community, promoting health engagement, and maintaining affordability. With 24/7 access at their gym’s location, they believe this model caters well to community needs.

Their mission extends beyond business, as they aspire to contribute positively to their community’s health. They view investments in health as vital decisions that can transform lives. Asmae and Kenza are enthusiastic about the growth prospects of Anytime Fitness in their region, recognizing the significance of their role in promoting a healthier lifestyle.

The Ploeger sisters’ entrepreneurial endeavor with Anytime Fitness marks a significant contribution to Morocco’s fitness landscape, combining their heritage with innovative health solutions. Their journey showcases the importance of resilience and community engagement in business. As they pave the way for a healthier society, their advice for aspiring entrepreneurs underscores the value of skill development and effective time management.

Original Source: www.moroccoworldnews.com